Benefit They’re Real Tinted Primer

Benefit They're Real PrimerBenefit are without a doubt the queen of mascara. I am a fan of each one of their mascaras but particularly the cult favourite They’re Real. It gives me the most perfect eyelashes and I really couldn’t ask for much more. As a huge fan, you can probably imagine my excitement and curiosity at seeing a new product as part of the They’re Real range. As part of this months December issue of Elle they are giving away a free mini They’re Real Tinted Primer. Yes you heard me right, a tinted primer! Similarly to the beginning of the year when Elle gave away a free sample of Benefit Roller Lash, they are now giving you another exclusive look at a future new Benefit product! So with They’re Real being a coveted item in my collection, does the primer match up?

The idea of a lash primer is a pretty new concept and one I haven’t really tried out. You may be familiar with the Estee Lauder Little Black Primer which offers a very similar concept. Basically you use this on bare lashes and then top your favourite mascara on top. The primer is said to boost the length and separation of the lashes to add a little more ‘oomph’ to your normal mascara. For me, I don’t really find this makes an incredible difference. The primer has a really nice long and thin wand that makes it easy to cover the lashes and it does separate the lashes well too. Although honestly I don’t see much of a boost in length or volume, it just seems like an unnecessary extra step in my routine.

Although not all is bad. Worn alone, this primer makes a really nice everyday minimal makeup mascara. If you are someone who doesn’t tend to like very dramatic eyelashes this is a mascara for you. It defines the lashes beautifully and creates a lovely fluttery natural look. The primer also comes in a mink brown shade (the magazine sample anyway) which makes a nice difference to black and is a lot more softer for everyday wear. So whilst I am not digging the whole lash primer thing, I still think it works super well as a daily wear natural looking mascara.

What are your thoughts on the lash primer?


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A-Z of Fashion. E- ELLE Magazine

ELLE is the world’s biggest fashion magazine. It was founded in France in 1945 by Pierre Lazareff and his wife Hélène Gordon. In the 1960s it had 800,000 readers and a famous slogan  ‘Si elle lit elle lit Elle’ translating to If she reads, she reads Elle. But in 1981 the magazine struggled but after a while it soon launched in the US and then went to 25 other foreign countries. It now has  42 international editions in over 60 countries.  73 percent of readers have subscriptions with the magazine with the rest  purchasing single issues.  There are 27 Elle websites around the world, which attracts over 1 million visitors and 26 million page views each month. Elle has over 4.8 million readers. The majority being the ages of 18 and 49.  Many stars have graced the cover of ELLE including Taylor Swift,Katy Perry(below),Megan Fox and a lot more. Source:Wikipedia Image:Rightcelebrity(Elle)

Best Dressed Celebs of 2010

First of all I would like to say a Happy New Year to everyone and I hope that 2011 is a good one ! Now that 2010 is over its time to look at the year overall and pick the best dressed celebrities of 2010! I have picked 3 of my favourite and they are … TV Presenter Alexa Chung who was Teen Vogue’s No.1 on their 50 best dressed list , Actress Carey Mulligan who was featured in Vanity Fair’s Best Dressed list and Gossip Girl star Leighton Meester who featured in ELLE’s best dressed list. These are only 3 of my favourites – I know there is many more.        Who is your Best Dressed Celeb of 2010 ?

Credit : theshortfashionista,Harpers Bazaar and Posh24 for the pictures.